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IBEROSTAR HOTELS & RESORTS UNOFFICIAL MESSAGE BOARD | IBEROSTAR REVIEWS & PHOTOS  |  GENERAL - IBEROSTAR HOTELS & RESORTS  |  General Discussion  |  Topic: Iberostar The Club 0 Members and 1 Guest are viewing this topic. « previous next »
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MikeOKC
IBEROSTAR EXPERT
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« on: December 20, 2015, 08:35:21 AM »

Iberostar is apparently getting into two new areas.

1.  Iberostar The Club appears to be a Time-Share operation.  I was not able to get any more information except being told to check the website, www.iberostartheclub.com.

2.  Iberostar Superfan is meant to , over the next five years, identify the five and ONLY five most loyal guests and give them a one time only special experience.  In reality this does not appear to reward the number of nights at IB* but how much money you have spent.  Many, Many guests have mentioned to staff and management about a "Frequent or Returning Guest Loyalty Program" and it is rebuffed at every turn.  When I first broached the subject 10 years ago I was told, "With a return rate of over 50% why should we reward frequent guests?  We already have them already, why loose revenue over getting guests who have already proven their loyalty by spending more money with us."  Sadly IMHO this is an incorrect attitude to possess.
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IBEROSTAR HOTELS & RESORTS UNOFFICIAL MESSAGE BOARD | IBEROSTAR REVIEWS & PHOTOS  |  GENERAL - IBEROSTAR HOTELS & RESORTS  |  General Discussion  |  Topic: Iberostar The Club « previous next »
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